Showing posts with label Web site development. Show all posts
Showing posts with label Web site development. Show all posts

Sunday, May 5, 2019

Why isn't my web site indexed by Google?

The answer may be as simple as - you don't have a Site Map! That's correct and some of you may be laughing but believe it or not, we come across customers with this search engine marketing problem from time to time and fortunately it's a very easy, yet very important fix.

site map optimization for seo
Click to enlarge and see what happens without a site map.
What is a Site Map? Let's just say that it's not visible to visitors and it serves more as a guide for search engines to quickly understand the content on your web site and how it is organized. Without this "digital map" your web site is like a book in a mega library and nobody knows how to find it. Furthermore, if someone is using Google Search to find your product or service and Google doesn't see your Site Map - everyone is lost.

Saturday, April 27, 2019

20 Year Old Web Site Get's A Fresh Look, Fresh Content

iModular.com helps you find a modular building
iModular.com's new home page.
Since 1998 iModular.com has been helping schools, churches, businesses and government agencies learn about the benefits of using modular buildings for temporary and permanent facility space needs. The web site has also helped thousands of people connect with local modular building suppliers in order to make smart rental and purchase decisions - and save money by shopping smart.

Early in January 2018 the new iModular.com web site and blog were launched by GBM Marketing, Inc. along with new search optimization and content strategies. The web site's updated design is not only easier for users to navigate and find the modular building solution they need...it's also "super charged" with new and updated articles and tools that make it very easy for readers to find answers and make good decisions throughout their buying process.

Sunday, February 18, 2018

Are you in web site re-launch hell?

Have you been wrestling with the re-launch of your top performing web site? If so, we just went through the same experience - and we are experts in this type of service. So, join the crowd or give us a call to talk about what we've learned, what we did right and how our experiences may be able to help you navigate a sea of important marketing decisions.

Our biggest problems were:

1. Outdated and totally customized CMS (content management system).
2. Fear of upsetting a good thing - our "old stuff" was still working but the future was grim.
3. Confusion with Google's ongoing and ever-changing perspective on search optimization.
4. The old web site was breaking and we had no support.
5. Hacks and penalties were causing a steady decline in traffic and visitor trust.
6. Our dependency on outside developers was too much and not secure.